Build engaging experiences and capture quality data

Limelight helps marketers capture quality leads, personalize experiences and inform their experiential marketing strategy with data-driven insights.

Request a Demo

Learn About Product

limelight_web_why-ll_capture-qual-leads_2024-10-01

TRUSTED BY THE WORLD'S LEADING BRANDS

Experiential marketing is disconnected and difficult to measure

Today’s event marketers face challenges with capturing data, generating leads, fragmented tools, and manual processes. Limelight Platform is a better way to capture quality leads from your events by streamlining every aspect of your experiential marketing strategy.

Meet Limelight, the all-in-one experiential marketing solution

Build, manage, and measure every aspect of your event with our all-in-one platform. You can streamline the customer experience across – digital and physical channels – ensuring a seamless journey for your future customers. With a deep level of data, you'll get insights to help you report the impact of your experiential marketing strategy.

limelight_web_home_exp-mktg-platform_2024-10-01

56%

increase in qualified leads.

72%

improvement in lead-to-sale conversion.

203%

increase in sales from consumers who experienced a brand’s live marketing events.

limelight_web_home_build-event-exp_2024-10-01

Build personalized event experiences

Collect first-party data at every event and automatically create personalized follow-up journeys that engage your audience across channels.

Capture quality lead data

Turn any event into a personalized consumer journey with automated follow-up communications. Capture leads securely online or offline, prioritize leads who are ready to buy, and follow up instantly with tailored outreach.

limelight_web_home_capture-qlty-lead-data_2024-10-01

limelight_web_home_measure-event-perf_2024-10-01

Measure event performance

Real-time reporting to track every metric that matters. Make informed decisions about your event strategy and measure success outcomes from your experiential marketing efforts.

Connect with business critical tools

Integrate with technology like Salesforce, HubSpot, Marketo, DealerSocket, Tableau, CDK, Aimbase, Ticketmaster and others to ensure accurate and up-to-date data. Streamline your operations, improve data accuracy, and make more informed decisions.

limelight_web_home_connect-business-tools_2024-10-01

“The goal is to get that attendee data and make it actionable as soon as possible. We were looking for something more agile, where the time to market for a given event was not so long. The Limelight platform itself was turnkey.”

Ashley Luchs
Head of Customer Experience Technology, BMW North America

What customers have to say

"Using the platform, we were able to accurately measure results and compare against previous years’ activations. Most importantly, we saw a substantial increase in sales leads from key events.”

Marianne MacNeil

Event Marketing Manager, BMW

“The Infiniti team noticed an improvement with our data collection process at CIAS as a result of our partnership with Limelight. Qualified leads were efficiently expedited to our retailers which contributed to a notable increase in year-over-year sales results.”

Scott Macwilliam

Dealer Operations Manager, Infiniti

“The peace of mind of not having to rely on the Wi-Fi, stress about our website being overloaded or things like typos has made our activations more efficient. The overall process has been much smoother with Limelight. It's been a great improvement.”

Amber Kennedy

Head of Customer Experience, HCB Yachts

See the Limelight platform in action

Unlock the full potential of your experiential marketing with Limelight. Get a demo and see how you can capture more quality leads, streamline event management and report on event success.