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Build memorable experiences and capture quality data

Limelight makes it easy for you to get quality data, personalize experiences, and enhance your experiential marketing strategy with actionable insights.

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TRUSTED BY THE WORLD'S LEADING BRANDS AND AGENCY PARTNERS

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BMW
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How Limelight helps brands and agencies

Everything you need to create data-driven and memorable experiences

Limelight is an all-in-one experiential marketing solution designed to address the gaps and challenges in event execution. From registrations and lead capture to communication and reporting, we deliver everything you need to create memorable and data-driven experiences.

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56% 

increase in qualified leads.

72%

improvement in lead-to-sale conversion.

203%

increase in sales from consumers who experienced a brand’s live marketing events.

Streamline your experiential marketing

From pre-registration to post-event communication and everything in-between, all in one place.

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Customizable registration pages

Simplify event registration

Effortlessly manage attendee sign-ups and streamline the entire process for a smooth experience.

Data capture

Capture real-time lead data

Turn any event into a personalized consumer journey with automated follow-up communications. Capture and qualify leads without any manual process and follow up instantly with personalized outreach.

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Reporting and analytics

Measure event performance

Real-time reporting to track every metric that matters. Make informed decisions about your event strategy and measure results from your experiential marketing efforts. 

Integrations

Connect with business critical tools

Integrate with technology like Salesforce, HubSpot, Marketo, DealerSocket, Tableau, CDK, Aimbase, Ticketmaster and more to ensure accurate data. Streamline your operations, improve data accuracy, and make informed decisions.

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What customers have to say

"Using the platform, we were able to accurately measure results and compare against previous years’ activations. Most importantly, we saw a substantial increase in sales leads from key events.” 

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Marianne MacNeil

Event Marketing Manager, BMW

“The Infiniti team noticed an improvement with our data collection process at CIAS as a result of our partnership with Limelight. Qualified leads were efficiently expedited to our retailers which contributed to a notable increase in year-over-year sales results.”

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Scott Macwilliam

Dealer Operations Manager, Infiniti

“The peace of mind of not having to rely on the Wi-Fi, stress about our website being overloaded or things like typos has made our activations more efficient. The overall process has been much smoother with Limelight. It's been a great improvement.”

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Amber Kennedy

Head of Customer Experience, HCB Yachts

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“The goal is to get that attendee data and make it actionable as soon as possible. We were looking for something more agile, where the time to market for a given event was not so long. The Limelight platform itself was turnkey.”

Ashley Luchs
Head of Customer Experience Technology, BMW North America

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Enhance your experiences with these resources

17 KPIs To Help You Measure The Impact of Experiential Marketing

Learn how to build an impactful experiential marketing program with the right KPIs to measure success.

Learn more

How Agencies Can Prove ROI to Clients Using Real-Time Event Data

Learn how agencies can prove ROI to clients using real-time event data. Track engagement, measure impact, and present clear, data-driven results.

Learn more

20 Experiential Marketing Examples That’ll Leave A Lasting Impression

Here are 20 examples of experiential marketing that will help you develop successful campaigns.

Learn more