- The Platform
Limelight Platforms Inc. (“us“, “our” and “we“) thank you for your interest in www.limelightplatform.com (the “Site”).
We value the privacy of those who visit and use the Site (individually, “you” or collectively, “Users“). We take your privacy seriously and make it a priority to protect personal information that we obtain from and about our Users.
1. What Information We Collect
i. Session cookies: Session cookies store information only for the length of time that you are connected to a website – they are not written onto your hard drive. Once you leave the website, they expire and are no longer active. We use session cookies to record certain information from your browser including your Internet Protocol (IP) address, browser type, internet service provider (ISP), referring or exit pages, operating system and the dates and times that you visit our Site. Additionally, we may record certain information regarding your use of features on our Site. Session cookies allow us to gather statistical data which provides insight into how we may improve our products and services and to identify your current session to our web server.
ii. Persistent cookies: Persistent cookies store information on your hard drive and can be re-read when you return to the site that placed them on your hard drive. We use persistent cookies to remember your preferences and to help block unauthorized attempts to access your Personal Information.
iv. Location information. We may collect and store information about your location if you enable your computer or mobile device to send us location information. You may be able to change the settings on your computer or mobile device to prevent it from providing us with such information.
c. Third-Party Web Beacons. We may also implement third-party content on the Site that uses “clear gifs,” “web beacons,” or other similar techniques, which allow third-party content providers to read and write cookies to your browser, or implement similar tracking mechanisms, in connection with your viewing of that third-party content displayed on the Site. This information is collected directly by the third-party, and we do not participate in that data transmission. Information collected by third parties in this manner is subject to that third-party’s own data collection, use, and disclosure policies.
d. Your relationship with us. We will collect information arising from your relationship with and through us and your use of the Site. For example, when you send us an e-mail, speak with one of our telephone service representatives, or communicate with us through any other means, we may monitor, record and retain those communications for our mutual protection and in order to process your inquiries, respond to your requests and improve our services.
2. How and Why Your Personal Information is Used.
a. To Serve you. We use the information that you provide or that we collect in order to provide our products and services to you and to establish and enhance our relationship with you. We generally use the information you provide or that we collect to operate, maintain, enhance, and provide our products and services.
b. Aggregate Information. We may generate non-identifying and aggregate profiles from the information you provide during registration for our products and services and through your use of our products and services. Non- identifying and aggregate profiles are used to improve the quality of our products and services and to develop new services and products. Aggregated non-personally identifying information may be shared with third parties.
c. Marketing and Experience. If you have given us consent, we may use your Personally Identifiable Information to provide you with information about our features, services and other offerings that may be of interest to you. We may also send information or offers to groups of Users on behalf of other businesses. We may share your Personally Identifiable Information with certain other websites that we link to, to the extent that you click on such links, in order to enhance your experience in connection with the Site.
3. To Whom your Personal Information may be disclosed.
a. Our subsidiaries or affiliates. We may share your Personal Information with our subsidiaries or affiliates (the “Group”) for legal and regulatory purposes, to manage business risks, to perform analytics, to ensure that we have correct and up to date information about you and to the extent necessary if you have requested a product or service that is jointly offered by more than one member of the Group.
b. Suppliers. We may use other companies to provide services on our behalf. These companies will only be given the information needed to perform those services. We have contracts in place holding these companies to the same standards of confidentiality by which we are governed. Our suppliers may perform activities outside of Canada. As a result, your information may be securely used, stored or accessed in other countries and may be subject to the laws of those countries. These companies may be required to disclose your Personal Information in response to valid demands or requests from governments, regulators, courts and law enforcement authorities in those jurisdictions or countries.
c. Merger or sale. In the event that we are acquired by or merged with a third- party entity, or if we sell a part of the our business, we reserve the right to transfer or assign the Personal Information that we have collected from you as part of such merger, sale or other change of control.
d. Where required by law. We may disclose your Personal Information if we have a good faith belief that access, use, preservation or disclosure of such information is reasonably necessary to satisfy any applicable law, regulation, self-regulation, legal process or enforceable governmental request. When we provide information in response to a legal inquiry or order that we believe to be valid, we disclose only the information that is legally required. Note that we may process your Personal Information on our servers in Ontario, Canada and in other countries as may be necessary. In such cases your Personal Information may be disclosed in response to valid demands or requests from governments, regulators, courts or law enforcement authorities in those jurisdictions or countries.
e. Protection of our interests. We may also disclose your Personal Information if we believe, in good faith, that it is appropriate or necessary to take precautions against liability; to help us collect a debt or enforce an obligation owed to us by you; to protect against fraudulent, abusive, or unlawful uses; to investigate and defend ourselves against any third-party claims or allegations; to assist government enforcement agencies; to protect the security or integrity of our products and services; or to protect the rights, property, or personal safety of our Users, employees or others.
f. Consent. We may disclose your Personal Information where you have authorized us to do so. For example, if you have given us consent, we may share your Personally Identifiable Information with business partners and other entities that are not affiliated with us who would like to send you information about their products and services. We do not share Personally Identifiable Information with other third-party organizations for their marketing or promotional use without your consent or except as part of a specific program or feature for which you will have the ability to opt-in.
4. How we protect your Personal Information.
a. Security processes. We make commercially reasonable efforts to safeguard your Personal Information from loss or theft, unauthorized access, disclosure, duplication, use or modification through security measures appropriate to the sensitivity of the information. These measures include internal reviews of our data collection, storage and processing practices and security measures which include appropriate encryption and physical security measures to guard against unauthorized access to systems where we store Personal Information.
5. Updating, Accessing and deleting your Personal Information.
a. Updated, Accessing and deleting your Personal Information. We make good faith efforts to provide you with access to your Personally Identifiable Information and to delete such data at your request if it is not otherwise required to be retained by law or for legitimate business purposes. We ask individual Users to identify themselves and the information requested to be accessed, corrected or removed before processing such requests, and we may decline to process requests that are unreasonably repetitive or systematic, require disproportionate technical effort, jeopardize the privacy of others, or would be extremely impractical (for instance, requests concerning information residing on backup tapes), or for which access is not otherwise required. In any case where we provide information access and correction, we perform this service free of charge, except if doing so would require a disproportionate effort. We will advise you of any applicable fee prior to proceeding with your request.
b. Retention of your Personal Information. We retain your Personal Information only as long as it is required for the reason(s) that it was collected. This length of time will vary depending on the product or service and the nature of the information and may extend beyond the end of your relationship with us. When your information is no longer needed for the purpose for which it was collected, we will destroy, delete, erase or convert it to an anonymous form.
6. Providing or withdrawing your consent.
We will obtain your consent before collecting, using or disclosing your Personal Information, except where permitted or required by law. Depending on the situation and the sensitivity of the information, we may obtain your consent in different ways. Express consent may be obtained verbally, electronically or in writing from you or your authorized representative (such as a legal guardian or attorney appointed pursuant to a power of attorney). Implied consent may be obtained through your use or continued use
of a product or service, or when you approach us to obtain information, inquire about or purchase products or services from us.
You may withdraw your consent provided that: you provide reasonable notice; we are not legally required to collect, use or disclose your information; and withdrawing your consent does not impede our ability to fulfill our obligations to you. You may withdraw your consent by contacting us at firstname.lastname@example.org or by calling us at 416- 760-8091. Our staff will be pleased to explain your options and any consequences of refusing or withdrawing your consent, and record your choices.
Several of the privacy preferences available to you, subject to legal, business or contractual requirements, are outlined below.
8. Third-Party Sites
9. International Users
If you are a User outside of Canada, please note that we process your Personal Information on our servers in Toronto, Ontario, Canada and in other countries as may be necessary. In some cases, we process your Personal Information outside your own country. Therefore, Canadian federal and provincial governments, courts, or law enforcement or regulatory agencies may be able to obtain disclosure of your information through laws applicable in Canada. Your use of the Site or your submission of any Personally Identifiable Information to us will constitute your consent to the transfer of your Personal Information outside of your home country, which may provide for different data protection rules then in your own country.
10. Complaints and Questions
Last Revised: December 15th, 2014 #2216619 v1 | 4089387