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Julia Manoukian

Julia is focused on creating, managing and producing everything content-related at Limelight. From product to content marketing, she is committed to constantly evolving the company's marketing strategy to exceed the demands of the ever-changing buyer.

The Experiential Marketing Hub

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Strategy

Live & XM Marketing

Lead Generation

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10 Min Read

The Psychology Behind Experiential Marketing

Editors' Picks

Live & XM Marketing

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| 10 Min Read

Experiential Marketing: Top Challenges And How To Overcome Them [Executive Research]

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Automotive

Live & XM Marketing

editor

| 10 Min Read

The Psychology Of Luxury Car Buyers: 7 Considerations

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Live & XM Marketing

editor

| 7 Min Read

Beyond Experiential Marketing Technology: People for Success

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Popular Content

Strategy

Live & XM Marketing

Lead Generation

popular

| 10 Min Read

The Psychology Behind Experiential Marketing

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Strategy

Live & XM Marketing

popular

| 10 Min Read

Event Cancellations: an update on the impact of coronavirus on the event industry

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Consumer Experience

Live & XM Marketing

popular

| 10 Min Read

How companies are adapting to help fight coronavirus

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Live & XM Marketing   |   10 Min Read

editor   |   10 Min Read

Experiential Marketing: Top Challenges And How To Overcome Them [Executive Research]

Disconnected, hard to run, measure and scale. These probably aren’t the words that come to mind when you think of experiential marketing, but unfortunately, it’s the reality many brands are facing ...

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Consumer Experience   |   8 Min Read

Live & XM Marketing   |   8 Min Read

The Future of Experiential Marketing: What Successful Organizations Do [Executive Research]

Successful experiential marketing looks a lot like a successful omnichannel consumer journey strategy: all interactions between consumers and the brand are consistent. That means the right message to ...

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Live & XM Marketing   |   8 Min Read

11 Experiential Marketing KPIs To Drive Campaign Success

“How did the event go?” When business leaders ask that, what they really want to know is: “What benefits did the event bring to the organization?”

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Automotive   |   10 Min Read

Live & XM Marketing   |   10 Min Read

editor   |   10 Min Read

The Psychology Of Luxury Car Buyers: 7 Considerations

The luxury car market accounts for 6 percent of automobile sales in the United States, resulting in a small but highly lucrative segment. Companies looking to increase their luxury vehicle sales at ...

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Live & XM Marketing   |   10 Min Read

What is experiential marketing?

 

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Drive Bottom-Line Results Without effective data capture, your company could be lagging behind. Watch our webinar, “Event & Experiential Trends in 2018: What Consumer Experts Are Saying,” and learn what major brands are doing to drive engagement and lift sales. Watch On-Demand