One Cloud. Every Marketing Event.

Track what is and isn't working for all your live events.

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Create Memorable Marketing Events You Can Measure

From complex registrations to onsite experiences, booths to event sponsorships, Limelight can help you and your agency close the loop. Create a complete, onsite experience that can be seamlessly replicated at all levels, including check-ins, surveys, photo marketing, and all other elements you need.

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One cloud for event elements

Host every marketing event - complex to simple - on one cloud, in one place. With real-time data and analytics, you can instantly and securely sync information to your core systems, complete your consumer profile and map trends.

Technology that makes this possible:
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Real results for marketing events

Leverage analytics and automation to improve attendance, provide a better onsite experience and more personalized post-event communications.

Technology that makes this possible:

Measure, consolidate and control your event marketing

Plan

Use data to understand the current state of your event marketing efforts, what is or isn't working, and make confident decisions on how to allocate future or existing resources.

Build

Build connected and personalized experiences at scale. Make digital assets more cost-effective, fast and agile. Web, mobile, onsite, email and more - all on one cloud.

Personalize

Personalize communications to significantly improve engagement and bottom line results. Combine the data you capture at all experiential activations to create relevant communications that resonate with each consumer.

Measure

Data from all activations flows into one cloud and CRM. This gives you one line of sight for all experiential campaigns, allowing you to remove the guesswork and prove ROI for all your efforts.

Our customers have used Limelight
to turn live marketing way up.

“Using the platform, we were able to accurately measure results and compare against previous years’ activations. Most importantly, we saw a substantial increase in sales leads from key events.”

Marianne MacNeil, Event Marketing Manager, BMW

A Few Happy Customers

BMW Chooses A Single Software To Deliver The Ultimate Consumer Experience

With experiences happening all over the country, spread between multiple agencies, four different regions, several brands, and hundreds of dealerships, BMW was looking for a way to take back control.

Wildfire Agency Uses A Single Software

Wildfire can throw great parties and plan unforgettable experiences, but the experiential marketing agency lacked a way to deliver quantifiable data and results outside of vanity metrics.

Allstate Leverages The Experiential Marketing Cloud

Limelight helped Allstate generate 4x more qualified leads, lift conversions by 68% and maximize ROI for their experiential marketing and sponsorship efforts.