- The Cloud
Custom solutions, disconnected digital assets and zero oversight make it impossible to measure and optimize the impact of your experiential campaigns. With Limelight, everything you need is in one secure place.
Our team of experiential marketers, engineers and strategists will help you create highly personalized and innovative branded experiences. All while typing back to the rest of your marketing efforts.
How we make it happen:
Read the data to understand the current state of your experiential marketing efforts, what is or isn't working, and make confident decisions on how to allocate future or existing resources.
Our solutions team will build digital assets, emails and anything else you need for your experiential marketing activations. We'll link these assets back to your CRM, so you can deliver a personalized and relevant experience across channels.
Let us pull the data to help you personalize at scale. Our strategists will combine the data you capture at all experiential activations to create relevant communications that resonate with each consumer. Include offer codes, multimedia and more.
Data from all activations flows securely back to Limelight and your CRM. This gives you one line of sight, allowing you or your marketing partners to assess and benchmark the effectiveness of every experiential activation over a period of time.
“The INFINITI team noticed an improvement with our data collection process at CIAS as a result of our partnership with Limelight. Qualified leads were efficiently expedited to our retailers which contributed to a notable increase in YOY sales results.”