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What to Expect When Events Come Back: Post 2

Editors' Picks

Live & XM Marketing

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| 10 Min Read

Experiential Marketing: Top Challenges And How To Overcome Them [Executive Research]

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Automotive

Live & XM Marketing

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| 10 Min Read

The Psychology Of Luxury Car Buyers: 7 Considerations

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Live & XM Marketing

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experiential marketing activations

experiential marketing

live marketing

event marketing

live marketing activations

| 7 Min Read

Beyond Experiential Marketing Technology: People for Success

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Strategy

Live & XM Marketing

Lead Generation

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| 10 Min Read

The Psychology Behind Experiential Marketing

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Strategy

Live & XM Marketing

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| 10 Min Read

Event Cancellations: an update on the impact of coronavirus on the event industry

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Consumer Experience

Live & XM Marketing

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How companies are adapting to help fight coronavirus

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Analytics Measurement Roi

Analytics Measurement Roi

From Online to Offline: Maximizing ROI Along the Consumer Journey

 

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Analytics Measurement Roi

How to Double Your Experiential Marketing ROI Using Data

What's new in experiential marketing? The latest research suggests that some brands are losing out on ROI because of poor marketing choices. Don't fall into this trap. You can improve ROI this spring ...

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Analytics Measurement Roi

Is Experiential Behind Paid, Digital & Other Marketing Channels?

Shockwaves went through the world of advertising and marketing when the 80-year-old Glamour magazine announced it was going digital only in 2019. The value of digital has proven itself many times ...

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Analytics Measurement Roi

The Future of Car Sales: 7 Ways XM Can Improve the Handoff Across Channels

You may have heard that the future is already here, it’s just not distributed evenly – that’s certainly the case with the future of car sales. Some firms within the industry are already well in ...

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Analytics Measurement Roi

Experiential Marketing Measurement: 4 Common Pitfalls Hindering Performance

It's summertime, and experiential marketers across the United States are busy brainstorming their fall and winter campaigns. Live shows, product activations, once-in-a-lifetime experiences — brands ...

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Drive Bottom-Line Results Without effective data capture, your company could be lagging behind. Watch our webinar, “Event & Experiential Trends in 2018: What Consumer Experts Are Saying,” and learn what major brands are doing to drive engagement and lift sales. Watch On-Demand