Lead generation and lead nurturing ranks as the most crucial and difficult aspects of marketing...
The Limelight Blog
Helpful experiential marketing content, best practices, tips and easy-to-use info.
Intro
If you’re in the field of experiential marketing and have decided that you need to leverage...
There's no shortage of brands running experiential activations where they’re giving away samples,...

This is PART 2 of a series of posts on maximizing sponsorships and their return.
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1.0 Pre-Registration and Invitation Flow
Pre-registration is a crucial step for successful...